Client
Nickelodeon
Role
Branding, Motion
Year
2019-2020
Platforms
Web & Mobile
Project URL
https://www.behance.net/gallery/67729449/Noah-Fast-for-Ridley-Bikes

A digital product for everyone who take charge, make noise, and drop-kick the glass ceiling.

The product team viewed the platform selection process as an opportunity to crystalize how they do performance management and approached the search thoughtfully. “We evaluated pretty much every performance management tool that exists.” Our role was to create the project from botom to finish.

Challenges and More

As the company approached 50 employees, Stephanie and the Button team made the decision to start looking for a tool. They needed a solution that could grow with the company and make the entire performance review process easier for everyone, not only for the People Operations department.

The problem with manual solutions is that they become harder to manage as you add more people, and thus more stress, to the system. “When you get to 30 or 40 people, that manual process started to grow from two hours, to three hours, four hours, five hours,” says Stephanie, adding, “It quickly became unscalable.”

The Grand Tour

Design and ease-of-use helped Lattice win over the Button team. The team “loved Lattice’s user experience and usability, being able to have split-screens and the ability to customize the transparency” says Stephanie, adding, “Our CTO and our VP of Engineering came from Google where they had their own internal performance management system and I think it was something our team was used to having.”

“It's difficult to deliver a boutique fashion ecommerce site that showcases a compelling brand experience but also converts. Webify delivered just that.” Guthrie Ferguson, Brand Director

We strategized a theme framework that allowed our designers to create beautifully accessible templates, while baking in enough flexibility to allow merchants to customize the experience for their industry. Site Builder extends the administrative experience, separating content into blocks and allowing for a custom but controlled end product.

Galen Healthcare & Aesthetics: Identity Design Project Overview

This section introduces the identity design project undertaken for Fliplr by Galen Healthcare & Aesthetics, highlighting the significance of branding in the healthcare and aesthetics industry. The project aimed to create a strong visual identity that resonates with the target audience and enhances the overall user experience.

Through strategic design choices, the team focused on aligning the brand's message with its values, ensuring that the visual elements effectively communicate the essence of Fliplr. This approach not only elevates the brand's presence but also contributes to improved client engagement and satisfaction.

Client Collaboration and Strategic Approach

Collaboration with clients is crucial in delivering effective design solutions, and Galen Healthcare & Aesthetics exemplifies this through its partnership with Fliplr. The team engaged in thorough discussions to understand the client's vision, challenges, and goals, ensuring that the final design met their expectations.

By employing a user-centered design process, the team was able to craft solutions that addressed specific pain points while enhancing the overall functionality of the product. This collaborative approach not only fosters trust but also leads to innovative outcomes that benefit both the client and end-users.

Impact of Design on Performance Management

The design solutions implemented in the Fliplr project have had a significant impact on performance management processes within the organization. By streamlining user experiences and enhancing usability, the new design allows for more efficient workflows and better data management.

For example, the integration of customizable features and an intuitive interface has reduced the time spent on manual processes, enabling teams to focus on strategic initiatives. This transformation showcases the power of effective design in driving operational efficiency and improving overall business performance.

Visual Showcase and Project Highlights

This section features a visual showcase of the Fliplr identity design project, providing insights into the creative process and final outcomes. The visuals illustrate key design elements and the overall aesthetic, emphasizing how these choices align with the brand's identity.

Additionally, project highlights will detail the challenges faced during the design process and the innovative solutions implemented to overcome them. This comprehensive overview not only demonstrates the team's expertise but also serves as inspiration for future projects in the healthcare and aesthetics sectors.

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